The new Ikea catalog 2015 is here! The new vintage catalog focuses on two essential parts, the bedroom and the bathroom. The decor design Scandinavian style with light wood, smooth lines and white is honored. The 2015 Ikea catalog also announced the return of bright colors, DIY and geometric patterns.
To best meet the expectations of the people in the new catalog, Ikea has conducted a study on how to live than 1,000 people who live in the heart of 8 cities (Berlin, London, Moscow, Mumbai, New York, Paris, Shanghai and Stockholm), aged 18-60 years. The study reveals Ikea for example that 81% displayed a sign of affection in the morning to the person with whom they share their lives and 56% of Parisians who commit the conversation during breakfast talk about their concerns. These results - crossed with other studies - the resulting major theme of the new Ikea catalog 2015: "smooth start his days."
In 2015, the Ikea catalog celebrates the bedroom and bathroom
The vast majority of the population lives in the city with a stressful pace, prompting a good deal of calm, relaxation and healing once back home. To enjoy evenings and begin his days smoothly, the 2015 Ikea catalog focuses on the cocoon room and the bathroom perfectly optimized bathroom.
The new bible deco advocates a room that combines several features: storage space, a desk, a dressing room and especially the well deserved with the hectic pace of urban life rest. The Swedish brand also takes into account the changing lifestyles, sometimes shared with a chamber to accommodate specific to each different spaces.
Who said chamber, also called bathroom. According to the study, Parisians are more careful about their appearance and look before work: 60% of them take a shower or bath and wash an average of 12 minutes for men and 16 minutes for a woman. Often small and cramped, the bathroom suite is urban yet be shared, asking proper management, with smart solutions to optimize space.
The three major trends for the bedroom and bathroom
1 "Being Well" - well-being, relaxation and energy. The quest for well-being is at the heart of our concerns. And Ikea has understood. The Swedish brand offers furniture and decoration with wood, essential lines and pampering, to find a little serenity.
2 "Urbanization & Smart Space Living" - life in small spaces. The population is concentrated increasingly in the city. And in more than 20 years, 70% of the world population will be urban dwellers. The m2 are counted and suitable arrangements, acclaimed. In the new catalog, Ikea offers solutions studied, ideal for well organized space.
3 DIY - creativity and personalization. Express yourself by imagining yourself your own decor. In fall, Ikea installs a corner dedicated to DIY, with wrapping paper, masking-tape, notebooks, pens and other accessories for customization.
As of August 14, 2014:
- Flip through the new Ikea catalog on the Ikea website
- Download the free Ikea catalog app for smartphones and tablets.
No comments:
Post a Comment